What is 4 Percent Challenge? – A Non-Biased Review from a Former Member

Hey there! Wonder around about What is 4 Percent Challenge?

Want to know things I like and dislike about the newest version of the Four Percent Group which includes the 4 Percent Success Challenge?

I have bought a Four Percent Group membership in 2016, I have taken the training but I have canceled it because what I have found inside was a surprise to me, which Vick wasn’t telling upfront in his promotional videos.

I have got my money back so definitely this program is a legitimate one.

Read this post as I will be explaining in detail What is 4 Percent Challenge all about.

The 4 Percent Success Challenge Overview

What is 4 Percent Challenge?


Full Name: 4 Percent Success Challenge 4.0

Product Type: Affiliate Marketing & Mindset Training

Website: https://fourpercent.com/

Founder: Vick Strizheus

Price: $197/month

Upgrade Offer: $1497 (One-Time Payment), which eliminates monthly payments with unrestricted lifetime access.

WellDoneAffiliate.com Rating: 3.0 out of 5

Recommended? No

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What is the 4 Percent Success Challenge?

Vick chose number 4 not by accident to include in the name of his online training program.

He says that the majority of the population on the globe (in this case up to 96%) will live their lives according to an old school way of thinking: get a school/college/university education, then get a job and work hard the rest of your life to help other people (business owners) achieve their dreams.

And only a small percentage of the population (he calls it 4%), will think and act differently in life, and hence, will get a different result.

Here is what he is saying in his welcoming video inside his training:

“This morning you got a precious gift of a brand new day.

Make today better than yesterday – learn, grow, and be a good example for others. You’re not typical, you’re a 4%er!” – Vick Strizheus

This is what their logo looked like back in 2016:

What is 4 Percent Challenge? - Logo 2

In 2019, they have been through the process of a complete rebranding.

Thus, they have changed the name from “The 4 Percent Group” to “Four Percent” and his current logo looks like this:


What is 4 Percent Challenge? - Logo 2


The 4 Percent Success Challenge is an improved version of Vick’s online training platform that delivers video courses and resources for entrepreneurs and business owners who want to leverage the power of the internet for growing their businesses.

It has a lot of positive reviews on Trustpilot which is an online open-source for customer reviews on businesses and companies from all over the world.

The 4 Percent Success Challenge mission is to deliver education that is geared towards preparing you to be more successful in business and life.

On the practical part, this program takes you through a range of training and courses, and the end result of you going through them is to take you to the level where you are generating $10K per month (Vick says that it’s possible to achieve that in 30 days time period).

Once you have reached the $10K per month level, you will be learning how to scale your business to take it to the level where it’s generating $100 K in income per month.

There is also a third level that is $1 Million.

The program consists of both free and paid video courses, training programs, and resources that together form a system.

The training modules are delivered by Vick himself as well as some of the other internet marketers that he has partnered with (like Nigel Yates, Shubham Singh, Tim Karliyev, Anthony Morrison, Josh Earp, Chris Record and many more).

Who Is The Founder? What is 4 Percent Challenge? - Vick Strizheus

Vick Strizheus is an internet marketer who has been around since 2002 and he is actually the creator of this training.

He is also the owner of The Four Percent Group, LLC, which is an internet marketing agency through which he sells his online training courses.

Due to its open and strong personality, he has managed to build a community of 200 000+ people from 150+ countries all around the world.

He is also a creator for High Traffic Academy (launched in 2014) which is another online training course where he used to teach how to generate a ton of traffic that converts into sales.

I want to say that Vick really has that energy and style to persuade people. If you jump on any of his promotional videos, I bet you will also quickly notice that.

This is not necessarily a bad thing and me personally, I think that we shouldn’t blame him for this.

Instead, what I would appreciate more is that Vick could be a little bit more honest with his followers and tell them upfront what it really takes to build a business. 

Before creating High Traffic Academy, Vick has started in the online marketing world just the way as I guess, every newbie does: with zero knowledge and zero experience.

In order to learn how this thing works, according to his own words, Vick bought a lot of different courses and products and went to different seminars, but, as he is witnessing himself in one of his videos, nothing of these worked for him and didn’t bring him the result he was looking for.

He ended up investing a lot of money in his education, but unfortunately, he chose the wrong people and the wrong programs.

Everything changed when he found a mentor, who taught him that everything he would need in order to become successful in the internet marketing space is learning how to create good campaigns and how to drive traffic to those campaigns.

This is was the time when Vick focused on the traffic generation part because creating marketing campaigns is a pretty simple thing with all those affiliate marketing platforms available.

Thus, he became a student to master traffic generation, again, through buying a lot of training materials and courses and when he felt he became good at generating traffic, he decided to create his own training program to teach other people how to sell online.


What is 4 Percent Challenge? - Vick's Family


This is how his High Traffic Academy was born and through this training course, he was teaching how to get over 1,5 million unique visitors per week.

Vick is married and has four beautiful kids.

What you Will Get Inside 4 Percent Success Challenge?

When I was researching different online materials to write this review, I have found that I still have an account on the 4 Percent Group online platform, left since 2016 when I was a paid member.

This gives me a good insight into what modules are included in the renewed 4 Percent Group Training.

Before we dive into each of the modules, I want to mention that the current version is much more extended than the one I have taken in 2016.

It includes many different training modules from systems, marketing, traffic and sales to the mindset technics and strategies and personal development.

So, what this actual version of Vick’s training, that has already made such big waves over the internet in the past few weeks, includes?

Let’s get our hands and eyes on it right now!

TRAINING PROGRAMSWhat is 4 Percent Challenge? - Internet Traffic Mastery

Traffic Generation Programs include:

free Traffic Generation Strategies Program which is a precursor to the paid programs like:

Internet Traffic Mastery ($1997 one time fee or 3 payments by $765)

Seo Mastery ($497 one time fee)

Instagram Traffic Mastery ($497 one time fee)

List Building Programs include:What is 4 Percent Challenge? - List Building Strategies

Free List Building Strategies Program which is a precursor to the paid List Building Mastery Course (value not listed).

Sales & Conversion Programs

4 Percent Success Challenge ($197 per month, or $1497 one time fee)What is 4 Percent Challenge? - Four Percent Success Challenge

e-Stage (currently closed for registration)

E-Stage Academy ($297 one time fee (estimated for $997) is about how to build a business in a very different way from what others are doing.

Influence & Persuasion Programs

Irresistible Influence (free program) is delivered by Dave Vanhoose, who is co-founder of the Speaking Empire.

A lot of successful entrepreneurs were his students like Robert Kiyosaki, Russel Bruson, Robert Allen, and others.What is 4 Percent Challenge? - Influence and Persuation Programs

You are going to learn persuasive skills to use in your presentations, writing, video and any other form of communication you want to go into.

You are Enough! (free program)

is presented by the legendary Forbes Riley.

She has been the face of the thousands of products and has had a brilliant sales career so definitely she has a word to say about how to be persuasive in sales and marketing.


Outsourcing & Leverage ProgramsWhat is 4 Percent Challenge? - Outsourcing and Leveraging Programs

Beyond Results (free program) is delivered by Daven Michaels and it’s all about outsourcing and leveraging your business.

You will learn here how to effectively build and grow your team and produce more results this way for your business,

Unstoppable Momentum (free program) is held by one of the top entrepreneurs, Dave Seymore who will share his own business story which will teach you how to stay focused in business and life.

Money & Finance ProgramsWhat is 4 Percent Challenge? - Money and Finance Programs

Wealth Building BluePrint (free program) is delivered by Vick himself where Vick talks about specific money strategies that rich people are implementing to make money and maximize their profits.

The information is geared towards shifting your mindset from working for money to making the money work for you.

Taxes&Business Structures (free program)

This module is provided by Jack Cohen who is now a retired IRS (Internal Revenue Service) manager.

E-Commerce Programs

E-Com Secrets (free program)

E-Com Entrepreneur (paid program $1997 one time fee, estimated for $4997). You may wonder why they have cut the price that much?What is 4 Percent Challenge? - e-Commerce Programs

Not only for this particular course, but you probably have mentioned that they did this on their other pieces of training as well.

If you read the other reviews that I have made, like Super Affiliate System, or the Commission Hero System, they apply the same marketing strategies when selling their online training courses.

Success Mindset Programs

One Entrepreneur’s Path to Domination (free program) is held by Chris Record who has to build his own internet marketing academies and training course called Techademics, Inner Circle Club, LifePreneur.What is 4 Percent Challenge? - Success Mindset Programs

Creating Legacy (free program) is presented by Less Brown who is a well-known motivational speaker.

Due to its dynamic personality, it’s easy to get motivated to achieve more in life.



FourPercent Entrepreneur

Basically, this is a series of videos created by Vick which are also accessible through his Youtube channel.

In these videos, Vick is touching such topics as traffic generation, email marketing, multiple income streams, success mindset tips, and tricks. 

Coaching with Vick

Honestly, I am not sure if Vick charges anything additional for this service, but I personally think he wouldn’t give his time for free. 

The Journey 

The purpose of this section is to identify people who are crushing it in the internet space, connect with them and get to learn how they did it.

It includes interviews with affiliate marketers who are earning 6-8 figures per month from internet marketing.


World Ventures

In this part, you have the possibility to partner with worldwide companies in travel and lifestyle industries which are a million, or even trillion dollars in income.


Online Events

To be announced soon.

Local MeetUps

To be announced soon.


To be announced soon.


Four Percent Affiliate ProgramWhat is 4 Percent Challenge? - Affiliate Program

Apart from all those pieces of training that teach how to become successful in whatever you do or would like to do in your life, there is also a possibility to eventually become an affiliate or a promotional partner to Vick’s system and you could then sell the system and also all the other income streams and other products inside of 4 Percent.

How the 4 Percent Success Challenge Works?

So, what will be actually happening if you decide to join the 4 Percent Success Challenge?

Vick will walk you through all of the sessions (there are 40 sessions in total) and will show you everything from setting up a landing page, setting up the tracking system, and will talk a lot about the right mindset that you need to have in order to be successful in life.

The first 5 steps in this Challenge are dedicated to setting up your goals which I think is very important to be in place when you are just starting out your journey.

You will be setting up your goals and reviewing them over and over again to make sure that you have set them up properly.


What is 4 Percent Challenge? - Goal Card


They use a Goal Card to write down your goals so you can always get back to it whenever you feel like you want to quit and remember why you have started this journey.

Next, there is a metaphorical “success pill” that you are going to be taking in order to be successful with this Vick’s System.

The “success pill” contains all the “ingredients” needed for success, like motivation, direction, and goal setting, automation, marketing, massive action booster and other of this kind.


What is 4 Percent Challenge? - Success Pill

Basically, the “success pill” means that you are going to take certain steps every single day, according to the level of the 4 Percent System you are currently in.


Now, please pay attention closely because this is the information I would like Vick to include in his promotional videos (which he didn’t do back in 2016 when I joined his program and as far as I can see today he is doing the same thing).

In order to make this system work for you and to start actually making money, you are going to need the following marketing tools:


What is 4 Percent Challenge? - BlueHost

  • WordPress Hosting (BlueHost) to host your website, that costs between $2.66 – $12.57 per month (the domain name is included);


    • an email autoresponder (ConvertKit), which has a free 14-days trial and then between $29-$79 per month, depending on what plan you chose;What is 4 Percent Challenge? - ConvertKit



  • funnel software (ClickFunnels), which is the most expensive funnel software that costs between $97 – $297 per month.


  • tracking software (Clickmagic) to track your clicks and get to know where your traffic is coming from. Click magic has a free 14-days trial and then, between $27-$97 per month, depending on what plan you chose.What is 4 Percent Challenge? - ClickMagic

If you chose to promote 4 Percent System, people who will be coming into it as a result of your marketing efforts, they will be going to need to use the same marketing tools as you do.

The same autoresponder, the same tracking and funnels software) and you are going to be earning commissions from those monthly subscriptions and that is just at the front-end.

What is 4 Percent Challenge? - ClickFunnels

On the back-end, you have all the products like Internet Traffic Mastery, e-Stage (which is your actual blog with a professional customized theme which is the same type of theme that greats like Tonny Robbins, Bob Proctor, Brendon Burchard use), and then you have the 4 Percent Challenge part.

There are actually 3 levels inside the 4 Percent Success Challenge. The first level focuses on helping you build an online business that generates you $10K per month.

The whole purpose of the $10K Challenge is to get you set up with the right tools and start marketing the 4 Percent System if you chose to do so.

Again, if you are a business owner and you just want to learn, absorb and apply these teachings to your business, you can also do that.

And then, there are also levels 2 and 3 which are $100K Challenge and 1 Million Dollars Challenge and these take you into the back-end systems, where you are going to learn how to earn multiple streams of income “without any extra work”.

So, all you are doing here is you need to be focusing on making just 2 sales a day, bringing people on the front door where they are buying those marketing tools (the core products which I have mentioned above), they are plugging into other symbiotic income streams (which are the training materials) and thus, are able to create multiple streams of income.

In this way, you are going to be earning as a result of these people buying all those products inside the 4 Percent System.

The Good And The Bad


Legitimate Training

If you decide to buy the 4 Percent Success Challenge, you are going to get real online-based marketing training from a real person that has a registered business.

30 days money-back guarantee

When I bought the 4 Percent Group membership in 2016 and canceled it after a while when I found this program to be not the best fit for me, I got a full refund without any questions asked.

Currently, they are sticking to the same satisfaction guarantee policy, by offering a 30-days money-back guarantee.


Expensive. Most probably you have noticed the price of this training program in my Overview section of this post.

It’s $197 per month, or $1497 one time fee. 

While I find this training program to be very comprehensive and straightforward in terms of what you need to do, it’s an expensive training, that hopefully, worths its price.

At the same time, I know a place where you can get as much value for away, way less cost. Keep reading this post till the end to find out what I am talking about here.

Sounds Like a Get Rich Quick Scheme

When you first step into the program, you will hear Vick saying that it’s possible to reach those levels ($10K/$100K/$1 Million), even if you are a complete beginner, and it’s actually possible within 30 days time frame period.

Honestly, with almost 5 years of research in affiliate marketing, I have come to learn that this is hardly possible when you are a complete beginner.

You have to dedicate time to learn how affiliate marketing works, how to use all those marketing tools, and most importantly, establish a brand that will become recognizable and trustable over the internet.

This process really takes time and it is far beyond a 30 day period. That is why I usually tend to not believe when I hear claims of big earnings in no matter of time.

It’s possible when using all those automation tools, but you still need the time to learn them and put them into practice.

Basically, what Vick is teaching his students is to stick to the process inside his system and be patient to see results.

At the same time, please bear in mind that in order to be able to stick to the process as Vick suggests, you are going to need to bear those expenses for the marketing tools, like hosting, email autoresponder, sales funnels and tracking software which are not cheap.

Who is the 4 Percent Challenge For?

From all the information I had been through when preparing to write this review, it results that this program is for everyone looking to build a successful online business, or if an already established business, it also teaches how to become better in whatever you do, your specific field.

Whether you do real estate, e-commerce, sales, marketing, brick, and mortar business, coaching&consulting, literally anything you could possibly think of, you can plug into the 4 Percent System, and thus, you can get the value that you need and become an independent business owner and marketer.

My Final Opinion About the 4 Percent Challenge

Overall, I personally think that this is good training to follow, since it’s step-by-step, teaching you from scratch how to be a better version of yourself and build a successful business in any niche or field of your own preference.

The training is pretty much detailed and comprehensive, with actionable steps to follow.

It doesn’t matter if you are a teenager or 90 years old, it will work for you as long as you are able to follow the steps included in the training.

If you have the money to pay for the 4 Percent training, I would definitely recommend you to go ahead and get started immediately.

Keep in mind though that besides the cost that you are going to pay for the training, there are also other expenses involved in the marketing tools that I have already talked about above.

While this system has a lot of training materials on SEO which is a free traffic method, I have seen that people inside 4 Percent system are relying on paid traffic as well.

Take a look at the screenshot I have taken from the 4 Percent Facebook Group where a member asks for experiences with solo ads:



If you eventually don’t know what is solo ads, let me quickly explain that it is one of the paid traffic methods where you are buying other people list to promote your affiliate offers.

Paid traffic is not that easy way to bring a lot of money quickly as it may seem at first sight.

In fact, if you don’t know how to do it the right way, it can literally eat your money.

This is exactly what this guy Kurt shares in this post.

While I believe that every successful business needs all those marketing tools at different stages, still, they are not mandatory, and you can still start small and grow from there.

I acknowledge that not everybody on this planet has those money to invest in their own education and all the marketing tools, but I also believe that this is not the reason to give up on your own dreams to have your own profitable online business and adopt an entrepreneurial lifestyle.

There are other alternatives out there that are not that costly and one of them I have taken myself.

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I have taken this training program and it worked for me fairly well.

This is not something that will bring you immediate results like in a day, or in your first week, like many other programs out there are promising you.

Instead, if you are willing to build your own online business in any niche of your liking and ready to work on it long-term, this is the right training program to start with.

One of the things that I like about this training program is that it lets you try out the system before even having to pay any money for anything.

It gives you the understanding if this is something you would like to proceed with, in your life.

I hope you have enjoyed my 4 Percent Success Challenge review and now you are more knowledgeable about What is 4 Percent Challenge.

If you have any questions or thoughts about this system or any other topic, please feel free to leave a comment down below in the comments sections and I will get back to you asap.

Only if you feel that this information might be useful for someone else too, please share it with your friends and family on your social media accounts.

I wish you a lot of success in everything you do in your life and I will talk to you in my next post!

Take care,


4 Percent Challenge






Overall Quality



  • Legitimate Product
  • Money-Back Guarantee


  • Expensive
  • Contains Upsells
  • Tired of Purchasing Programs and Softwares That Don't Bring You The Results You are Expecting? See My #1 Recommended and PROVEN Way to Make Money Online:

8 thoughts on “What is 4 Percent Challenge? – A Non-Biased Review from a Former Member”

  1. Thanks for the comprehensive review.

    I agree the price is a little high for what looks like information you can get from a lot of other training programs.

    One thing I’ve learned about affiliate marketing is that you can easily overcomplicate it. That sounds like it may be happening here.

    • Hey, Scott,

      Thank you for reading. From my experience, when I joined 4 Percent in 2016, I was a complete newbie and I found it very difficult to set up Vick’s system, especially the Clickmagic part.

      So, it really takes time to learn how all those marketing tools work and therefore, it will take a good amount of time to start earning. Unless you are an experienced affiliate marketer with a large following or an email list built.

      This is something that needs to be told upfront to all those coming into this system or any other business opportunities, so people don’t have false expectations.

      Best Wishes,

  2. Hi Natalie,

    Good detailed review on the 4% challenge.

    It’s definitely a high priced program for learning online marketing.

    As you stated, in order to follow the program, you will need 3 others. This could add an additional $200+ per month to your initial investment.

    For most beginners, you would need to start earning very early in your online marketing career. Can this be done?

    Maybe, but you will need a lot of traffic with much of it coming from paid media. Probably not a program I would use to learn internet marketing due to the expense.

    • Hi, Bob,

      Indeed, it’s an expensive one, and it requires other expenses to successfully run this program.

      Thank you for your opinion, much appreciated.

      Best Wishes,

  3. Hi Natalie,

    You put a lot of time and work into this review – thank you..!

    I have seen so many of these courses and programs that promise quick earnings, and I’m immediately turned off. As you said, it takes a lot longer than 1 month to be earning $10K a month if you’re starting from scratch – and the 4 percent is an expensive course!

    The other common denominator is that all those tools that you have to buy to use on these courses are services for which the course creator is an affiliate and, therefore, receiving commission.

    And in many cases, they are not the ‘best in class’ service providers within their fields, so you often end up with a poor level of support.

    Finally, as you know, the Internet changes and evolves constantly and these courses are often teaching methods that are already out of date.

    Sorry to be negative, but I’ve seen so many of these courses over the years that promise things they simply cannot deliver.



    • Hi, Martin,

      Thank you for reading and your feedback, much appreciated.

      Yes, 4 Percent is an expensive program to buy right from the start and the spendings on running this business doesn’t end here.

      There are more $200 you have to take out of your wallet every month to maintain this business.

      Taking into account that it takes time to see results, one should be prepared to spend a lot of money before starting to earn anything.

      All the best,

  4. Hi Natalie,

    Thanks for this informative article of 4 percent challenge, and I think it is more convincing from an insider like yourself.

    Although it has many tools and videos from Vic himself, I think the price is overpriced. It’s not something we could afford without a blink. I am glad they do offer a 30-day refund policy, so you took your money back from them.

    I do have one question for 4 percent! Do they have a friendly community as Wealthy Affiliate has? This factor is very crucial for me.

    I would love to hear from you soon.

    • Hi, Matt,

      Thank you for dropping by and I am delighted that you have enjoyed reading.

      To answer your question, I am still part of their member-only Facebook Group and I have seen members are asking their questions there and there is some feedback going on.

      But I can also see that they are missing some of the essential elements that WA has to offer, so definitely, WA is better.

      At the same time, there are some products that haven’t been released yet, and people are waiting for those to move forward. These are my observations.

      I hope this helps!



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